CHICJOC - JOURNEY OF COSTUME
一个带回全球***的面料并创造质价比***的服饰的旅程。
CHICJOC致力于塑造极简极奢的现代女性着装,为智性***打造「智性衣橱」。
CHICJOC创立于2015年,于2018年实现研发、生产、销售一体化,是一家勇于颠覆既定规则的业内知名***服装公司。
2023年CHICJOC的公司销售额达1.5亿+美元,目前粉丝量300多万。CHICJOC是***家实现从线上到线下、全链路运营的女装品牌公司。自2022年5月在中国南京德基广场开启线下***家实体店,目前线下实体35+家,截至2024年底,线下实体店将达50家,均分布在中国一线及重点二线城市的高端购物中心。CHICJOC在继续扩大在中国的影响力的同时,2024年开始布局品牌出海,以B2C品牌独立站作为海外线上的重要渠道,结合海外线下实体店,实现线上线下联合运营,从拓展北美,欧洲和日本市场开始,把CHICJOC品牌传播到世界各地。
公司现有员工800余人,总部设在上海,供应链、品控中心设在常州,并在常州、泰兴、无锡、安庆设有四家自有工厂。品牌的精神是,认真严谨,不断创新,保持优秀,从创始人到每一个CHICJOC人都在用产品践行这一精神。
品牌拥有行业一流的设计团队,持续关注于时尚行业,秉承LESS IS MORE的极简风格理念,坚持匠心工艺,每一件产品都犹如艺术品。CHICJOC从全球范围内筛选优质的面料供应商,携手全球的***面料供应商,以服装为载体,CHICJOC在其之上凝结精华,原料、材质、版型、工艺,精准审视每一个选项,满足当下消费者简约质感舒适的生活方式。CHICJOC秉承新实用主义,希望与一群懂风格,懂质料,亦追求透明消费的智性***共同成长,大胆颠覆既定规则,重塑「感性时髦,理性决策」的当代品牌观。
CHICJOC - A JOURNEY OF COSTUME
A journey to bring back top-class fabrics, create high-quality clothes at affordable prices.
CHICJOC is committed to shaping a minimalist and luxurious modern women's wardrobe, creating an "intelligent wardrobe" for intelligent women.
Founded in 2015, CHICJOC has already set up and Integrated design, manufacturing, and commercialization of its products into a cohesive operation to reach the end consumers by 2018, and is a well-known women's clothing company in the industry that is a disruptor dares to challenge established industry norms.
In 2023, CHICJOC's business volume has reached the impressive amount of 150 million USD, with an outstanding amount of 3 million brand followers. CHICJOC is the *** women's clothing brand company to achieve an omnichannel operation covering both online and offline channels. Since opening its *** brick-and-mortar store in May 2022 at Nanjing Deji Plaza in China, it now has more than 35 offline stores. By the end of 2024, the number of offline stores is expected to reach 50, all located in high-end shopping centers in China. While continuing to expand its influence in China, CHICJOC began to plan for brand expansion overseas in 2024, using B2C brand independent website as an important online channel in overseas markets, combined with offline stores, to achieve a joint online and offline operation. It starts with expanding into the North American, European, and Japanese markets, spreading the CHICJOC brand to all parts of the world.
The company currently has more than 800 employees, with its headquarters in Shanghai, a supply chain and quality control center in Changzhou, and four own factories in Changzhou, Taixing, Wuxi, and Anqing respectively. The values of CHICJOC is to be serious and rigorous, to innovate continuously, and to maintain excellence. From the founder to every CHICJOC person, these values are embodied through products.
The brand has a ***-class design team in the industry, continuously focusing on the fashion industry, adhering to the minimalist style concept of LESS IS MORE, and insisting on craftsmanship. Each CHICJOC product is treated as a piece of art.
CHICJOC selects high-quality fabric suppliers from around the world, cooperates with top global fabric suppliers, and uses clothing as a carrier. On it, CHICJOC condenses the essence, with precise scrutiny of every option, including raw materials, materials, patterns, and craftsmanship, to meet the current consumer's simple, textured, and comfortable lifestyle. CHICJOC adheres to new pragmatism, aspiring to grow with a group of intelligent women who appreciate style, materials, and transparent consumption, boldly subverting established rules, and reshaping the contemporary brand concept of "Emotional Fashion, Rational Decision-making."