BUSINESS CONTEXT AND MAIN PURPOSE OF THE JOB
Work in one of Unilever’s 1B Euro Brand! LUX Skin Cleansing is a truly global brand that has a strong footprint in Developing & Emerging markets, holding leading market share positions in most countries where it operates. It is an icon of beauty across the world. A trend-setting brand used by millions of women across the world for 100 years.
This is a Global Brand Development role where you will be expected to work on developing innovations and communication assets at global scale. The role will primarily focus on LUX core+ innovation projects – including but not limited to LUX masterbrand campaign/communication crafting, premium innovation projects designed for China and rolled out to rest of the world. The role reports to a Senior Global Brand Manager.
KEY RESPONSIBILITIES:
Develop and implement strategy, communication and innovation for core+ platforms. OTIF delivery of key innovation projects, including communication development, pack design, competitive claims, and winning products in collaboration with R&D teams.
Effectively partnering with cross functional teams (CMI, R&D, Supply Chain, Artwork Excellence, Fragrance Team) to ensure successful and OTIF launches.
Collaborate with agency partners to craft successful communication with best-in-class digital & content strategies.
Lead innovation project roll out to outside of China. Key markets as Arabia and SEA.
Experiment and develop new ways to reach our consumers.
职位要求：
KEY REQUIREMENTS:
REQUIRED
Experimental and Fun! Passionate and committed.
Growth Mindset: willingness to think bigger and deliver better.
Consumer empathy: ability to understand the insights from consumers
Eye for beauty: attention to details and consistently delivers high-quality work.
AI-gen savvy: proficient skill of AI gen tool for both content & visuals (e.g. Content – Deepseek/GPT; Visual – Midjourney / Adobe firefly)
Excellent interpersonal skills: build effective relationships with partners based in different countries.
Bias for action: independent, a self-starter with ability to act fast and multitask in a fast-paced working environment.
Bachelor’s degree in any discipline.
Fluent English and Mandarin
DESIRABLE
Experience in Beauty & Personal Care
Experience in Unilever
Experience working in or with China