品牌管培生
地点：上海
品牌管培生项目旨在为阿迪达斯产品部、市场部和大中华区创意中心培养具备丰富品牌知识和技能的未来青年人才。
产品部、市场部和大中华区创意中心是阿迪达斯的三个核心职能部门，负责建立并推广阿迪达斯的品牌形象。我们的目标是以消费者为中心，实现品牌战略落地，优化产品结构，打造标志性的品牌时刻，践行“成为世界上***的运动品牌”的愿景。
你将获得：
- 在大中华区产品、市场营销、创意中心及其他相关职能部门轮岗学习
- 理解品牌国际趋势和战略，洞察本地市场和消费者需求
- 获取产品go-to-market商业模式的全流程知识和经验
- 收获跨国公司的广阔视野，以拓展人际网络，提高组织洞察力
我们需要你具备：
- 优秀的沟通及协作能力；
- 对数据的敏锐度及分析能力；
- 乐于学习，勇于挑战自我；
- 热爱运动，对零售行业充满热情
Brands Trainee
Location: Shanghai
Brands Trainee program aims to foster future young talents for adidas Product, Marketing and Creation Center Shanghai departments equipped with broad brand knowledge and skills.
Product, Marketing and Creation Center Shanghai are horizontal functions that enable a stronger “one brand” approach establishing adidas brand identity. We aim to land the brand strategy, elevate product offerings, create iconic brand moments while putting consumers at the heart.
What will we offer?
- Learning by rotation across various functions, i.e. Product, Marketing and Creation Center Shanghai and other related functions
- Business acumen and rich insights of global trend & strategy, local market and consumer needs
- E2E knowledge and experience about our brand go-to-market business model
- Broader perspective within MNC to expand network globally and enhance organization savvy
What are we looking for?
- Excellent interpersonal communication and collaboration
- Good data analysis skills
- Be proactive to learn, keep curious
- Sports gene with passion in Retail industry