Digital Sales Manager数字营销经理
2-3.2万·13薪
 上海-静安区
 无需经验
 本科
 市场营销(管理学)
 全职
 更新于05-23
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职位信息

The main responsibility of the Digital Sales Manager is to support the Marcom team to organize on-line marketing activities and make the sales leads become deal. The Digital Sale Manager tasks to gain sales leads on-line, then filter out the qualified sales leads, track the sales leads and then work with both vehicle sales team and dealers to enhance the sales volume.
Duties and Tasks
1. 13Digital sales policy establishment which should be aligned with the overall vehicle sales strategy
2. Cooperate with Marcom team to improve digital sales strategy continuously
3. Implement OEM on-line sales activities. Lead by example
4. Cooperate with Package sales team to promote Package sales concept to on-line market. Feed back the customer expectation to Package sales team and support to work out the corresponding on-line package sales strategy
5. Analyze/filter the on-line sales leads, track the sales leads and work out the report
6. General monitoring digital sales leads qualification in dealer level
7. Implement local digital sales activities at dealers level
8. Coordinate with Channel Sales team in case of business conflicts happen
9. Coach, motivate and encourage accountability in digital sales team to reach sales target
10. Coach, motivate and encourage the dealer digital sales team to contribute to sales target
11. Engage actively in sales meetings
12. Visit dealers and workshops regularly for development and follow up
Experience & qualifications
1. Relevant Education or equivalent work experience
2. B2B digital sales experience is prefered
3. Business knowledge and experience from a similar role an advantage
4. Managerial and Leadership experience is preferred
5. Excellent office software skill
6. Fluent in English
工作地址
 凯德星贸中心写字楼
应届生安全提醒
求职过程中如果遇到违规收费、信息不实、以招聘名义的培训收费或者微信营销等虚假招聘行为,请保留证据,维护自己的合法权益。谨防上当受骗!
公司信息
大众汽车集团旗下商用车业务单元传拓集团(TRATON GROUP)是全球领先的商用车制造商之一,旗下品牌包括斯堪尼亚(Scania,瑞典)、曼恩(***,德国)、万国(International,美国)和大众卡客车(Volkswagen Truck & Bus,巴西)。集团业务范围涵盖卡车、客车和轻型商用车,以及零配件销售和客户服务。同时,传拓集团还为客户提供广泛的金融服务。目前,传拓集团在全球共有33个生产和装配基地,并在多个国家和地区建立了区域产品中心、销售机构和研发设施。2023年,传拓集团在全球共销售商用车33.82万辆,实现销售收入469亿欧元。
随着全球化业务的不断扩展和中国市场的日益重要性,传拓集团在中国成立全新独资公司——“上海特达通重型汽车销售有限公司”,总部位于上海。团队成立于2022年,深入了解商用车新兴商业环境,包括新销售服务模式,融合新兴技术,提供整体业务解决方案,从而推动可持续运输变革。
With its brands Scania, ***, International, and Volkswagen Truck & Bus, the TRATON GROUP under Volkswagen Group is one of the world’s leading manufacturers of commercial vehicles. The Group’s portfolio consists of trucks, buses, and light-duty commercial vehicles, as well as the sale of spare parts and customer services. The TRATON GROUP also offers a broad range of financial services to its commercial vehicle customers. Operating 33 production and assembly sites worldwide, the TRATON GROUP also have regional product centers, sales offices and research & development facilities in many countries around the world. In 2023, the TRATON GROUP achieved sales of 338,200 vehicles, resulting in a revenue 46.9 billion.
With the continuous expansion of its global business and the increasing importance of the Chinese market, TRATON GROUP has established a wholly-owned new company in China - "Shanghai Tedatong Heavy Duty Truck Sales Co., Ltd.", with its headquarter located in Shanghai. The team was founded in 2022, deeply understanding the emerging business environment of commercial vehicles, including new sales and service models, integrating emerging technologies, and providing total business solutions to drive sustainable transportation transformation.
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img上海特达通重型汽车销售有限公司
外资(欧美)
50-150人
汽车
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