ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
JOB PURPOSE
Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world. If you are interested of bringing innovative products to the consumers and drive brand love with creative brand assets, then this role is just for you!
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
61 Supports the Brand Development Manager in delivery of innovation and renovation projects including master creative assets to the agreed milestones/timelines and to the high quality standards set (OTIF)
61 Develops an in-depth understanding and becomes an expert in China market – the business environment in which the brand competes including category segments and channels to find innovation opportunities for brand
61 Builds a holistic understanding of consumers and shoppers to develop brand communication idea and deliver creative assets that are relevant to local consumers and explore unique selling story targeting consumer pain points
61 Work closely with supply chain, R&D, BB and finance on the P&L to deliver margin and turnover target
61 Deliver winning product mix, packaging and winning assets validated by CMI together with cross functional teams and agency and bring them to the market
61 Responsible for driving topline growth, medium term category and brand share targets as well as specific marketing objectives relating to brand health and equity;
61 Delivery of specific elements of the category 8 Quarter (8Q) rolling plan.
职位要求：
Experiences & Qualifications
61 Previous experience in innovation and assets development is essential
61 Experience in FMCG or cosmetics is preferred
61 Bachelor degree and above
61 Consumer love – ability to immerse in the lives of our consumers and shoppers, understanding their pain points, needs and desires, what delights them so as to craft most relevant innovations and coms.
61 Analytical Power: ability to transform data and consumer insights into brand growth opportunities & excellent at using data to make informed decisions and recommendations.
61 Entrepreneurial mindset and bias for action – independent, self-starter who is not taking things for granted and challenges the status quo when it gets in the way, applying critical thinking and creativity to problem solving. High change agility and adaptability to respond to changing market dynamics.
61 Communication/leadership skills – leading & galvanizing external partners, cross functional & local teams.
61 Eye for beauty: attention to details and consistently delivers high-quality work.
61 Passion for growth and high performance – putting great care and rigor into what we do, being accountable for and taking pride of our work.
Skills
61 Deep understanding of consumers and shoppers
61 Develops and launches relevant innovation and renovations
61 Creates creative assets and selling stories
61 Project management skil to monitor progress and take action
61 Core aspects underpinning all skills: Creativity, Empathy, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour
61 Fluent in English and Mandarin
61 Familiar with China market