FGS & TP management
· Achieve FGS net sales and well-manage relationship with site to ensure resource.
· Set, manage and monitor TP’s operation strategy, plans and execution of FGS in terms of merchandising, activity planning, customer service and logistic delivery.
· Be respond for the FGS performance of key metrics like GMV, P&L, Stock Turnover, and coordinate with EMKT on evaluating UV, Conversion, AUS, Member and New User performance in order to increase brand sales and profit.
· Monitor TP’s daily operation to ensure the brand equity and business target are well addressed.
Business Analysis & Reporting
· Analysis of sales, site performance, category insight, campaigns performance.
· Ongoing analysis of key business metrics including classification and key item sales, site traffic, conversion, member growth and consumer behavior, marketing programs.
E-marketing & Operation
· Constantly improve site usability together with marketing team and TP.
· Direct and implement regular FGS event to generate more traffic and sales.
· Responsible for keeping track and updating monthly marketing calendars, sending correspondence with updates to TP or internal team.
· Create reports to analyze marketing results.
· Track and analyze competition in FGS platform.
· Develop eCRM communications plans for site performance growth, retention & conversion.
职位要求:
Qualifications
· Minimum 3 years experience in Ecommerce area in multinationals
· Strong background in FGS operation is a must
· Good at P&L and ROI management
· Strong customer and consumer focus and knowledge in business.
· Excellent interpersonal skills with strong adaptability into a dynamic environment
· Preferred to be creative with entrepreneurship spirit and can work independently
· Bachelor degree above